Blogging

6 of the Best WordPress Social Media Plugins You’re Not Using

6 of the Best WordPress Social Media Plugins You’re Not Using

We all know that one of the best things about WordPress is its adaptability. Developers of all kinds can build custom WordPress plugins to achieve….well, just about any goal you can think of. One of the biggest beneficiaries of this customization is definitely social media.

If you’re looking for ways to more tightly integrate WordPress with social media, read on.

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It’s Time to Integrate Your Social Media Into WordPress

It’s Time to Integrate Your Social Media Into WordPress

Social media marketing has seen many advancements over the past few years, one of which being its increased integration with other marketing channels. Email campaigns, content marketing, and even your website all fall into this category of marketing methods that can be enhanced with social sharing. Utilizing social media within your WordPress site is a great way to make your site easier to use and increase viewer engagement among each marketing channel.
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Are Chatbots the Future of Web Development?

Are Chatbots the Future of Web Development?

The machines are coming for us.

Not the all-knowing, all-seeing machines à la Agent Smith in The Matrix or Skynet from The Terminator franchise, but rather, machines built as service-based website integrations. We’re talking, of course, about chatbots: The popular interactive software applications that use language processing protocols to mimic human interactions.

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The Importance of Website Usability

The Importance of Website Usability

Have you ever visited a website that was so hip, so cool, so modern, that you couldn’t figure out how to navigate around in it? Or used a software program that crashed because of an “unknown error”?  These are symptoms of poor usability. It’s a common problem in the world of computers (and devices in general), but fortunately, it’s a problem that is easily identified and solved through usability testing.

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Words of Wonder: The Value of Your Website’s Copy

Words of Wonder: The Value of Your Website’s Copy

Does your website’s copy beguile your audience, or does it cause users who don’t immediately click away to leave vicious yet hilarious messages in your comments section? Here’s how to make your web copy work for you.

Recently, a celebrity, whose name we aren’t allowed to mention for legal reasons, was found engaging in behavior so scandalous that we cannot even reveal which appliances were used.

Still reading? Of course you are. Also, shame on you.

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5 Effective Clickbait Tactics

5 Effective Clickbait Tactics

In the old days—when we walked 50 miles to and from school and were limited to analog reading material and only one flavor of Mountain Dew—attention-grabbing headlines were something along the lines of: “UFO KIDNAPS PRINCE CHARLES—CAMILLA GAINS 150 LBS!” Of course, these tactics were clearly sleazy, and only bottom-feeding rags would engage in this type of journalistic sham. However, even though we might have looked down our noses at such bottom-feeding rags, they were still making money. And that was the whole point.

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