Wordpress

Exploring On-Page and Off-Page SEO for Website Design

Exploring On-Page and Off-Page SEO for Website Design

When our clients come to us looking for advice on how to improve their websites, the topic of Search Engine Optimization (SEO) inevitably comes up. Given that SEO is basically the engine that drives the growth of your company’s website, it’s not surprising that so many of us have questions about the process. Let’s explore the concept in detail and review a few ways website owners can optimize their SEO.
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Don’t Let a Slow WordPress Site Kill Your Traffic

Don’t Let a Slow WordPress Site Kill Your Traffic

In his 1995 song “Too Much Fun,” country singer Daryle Singletary waxes philosophical about things that are impossible, such as having too much money or a car too fast, or being too lucky, or (of course) having too much fun. They don’t exactly fit in a country song, but a couple more items for this list would include:

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It’s Time to Integrate Your Social Media Into WordPress

It’s Time to Integrate Your Social Media Into WordPress

Social media marketing has seen many advancements over the past few years, one of which being its increased integration with other marketing channels. Email campaigns, content marketing, and even your website all fall into this category of marketing methods that can be enhanced with social sharing. Utilizing social media within your WordPress site is a great way to make your site easier to use and increase viewer engagement among each marketing channel.
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The Latest from WordPress 4.8 and Why Publishers Should Care

The Latest from WordPress 4.8 and Why Publishers Should Care

We work with many clients who use the WordPress platform, so we like to keep tabs on what the WordPress folks are up to and whether the latest updates are taking things in the right direction for the site builds we do.

WordPress is at it again—this time releasing an update that streamlines the UX of WordPress and hammers out some longtime problems that ardent fans of the platform will be happy to see gone.

Version 4.8, styled “Evans” after the jazz performer Bill Evans, includes several key updates that streamline the publishing process:

  • New media widgets that make image, video, and audio inclusion easier than ever
  • Updates to text widgets that simplifies the process of rich text formatting
  • A news and events dashboard to keep users informed about what’s going on in the WordPress world

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When Does Switching to WP Engine Make Sense for Your Business?

When Does Switching to WP Engine Make Sense for Your Business?

A minor irony of being a website owner is that your ultimate goal is not to have to fool with it anymore.

No, that doesn’t mean getting rid of the site, or closing the business and retiring to some tropical paradise (although that, too, is a worthy, long-term goal). What it means is that your business is so successful that you can pay people to worry about your site for you.

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